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Applying SEO When Designing Your Web Sites

Posted on 29. Jun, 2009 by admin in SEO

Every­one knows the impor­tance of SEO or Search Engine Opti­miza­tion. Web­mas­ters spends thou­sands of dol­lars get­ting their web sites prop­erly opti­mized so they can have an eas­ier time get­ting their sites seen by Search robots. Even though many agree that off site SEO is an impor­tant cri­te­ria when it comes to Search Engine Opti­miza­tion, it should be known that the very first step to good opti­miza­tion starts from home and home is where your web site is. Thus, apply­ing good SEO tech­niques when design­ing your web sites is of utmost importance. 

Most ama­teurs like me who dab­bles in Web Theme Design­ing, pays more atten­tion to the looks of the site rather than the SEO aspects. This is mainly because looks are exter­nal and looks sells, but as the say­ing goes, looks are only skin deep, and what we see is not what we will be getting. 

A good exam­ple of bland­ness that chokes with top notch SEO cod­ing is the The­sis Theme in it’s default form. An new­bie with no inklings of what SEO is all about will be won­der­ing why this theme is sell­ing so well. It is so well received by peo­ple with first hand knowl­edge of Search Engine Opti­miza­tion that even Google’s Search Engi­neer, Matt Cutts uses the The­sis Theme. All this has to do with what we can’t see at the sur­face. It’s the way the Theme has been coded at the back end. 

Apply­ing good SEO prac­tice when design­ing a web site is not any body’s plate of meat. Apart from know­ing inten­sively on cod­ing a web site so that it is indus­try com­pli­ant, the designer should also be adept and well versed on the lat­est and ever chang­ing search algo­rithms. These knowl­edge then can be effec­tively applied when design­ing their sites. A good designer with these skills are very highly priced and much sought after indeed. 

For a hob­by­ist like me and you, learn­ing all those things will will totally mind bog­gling and it takes away all the fun. Even if we are to learn every­thing about SEO and apply­ing it to our designs , the sense of sat­is­fac­tion and accom­plish­ment will not be so great as look­ing at a site that is eye pleas­ing. How­ever, know­ing and using some basic SEO tech­niques when doing our designs does no harm. 

Justin, the SEO Expert From Nashville wrote a good piece of infor­ma­tion where he reveals 9 SEO Tips for Attrac­tive Search Engine Friendly Web Design that will be plenty use­ful for the lay­man designer. The 9 tips can be eas­ily applied for those with inter­me­di­ate knowl­edge of web site design­ing, though the learn­ing curve is still there for total beginners. 

The most desir­able sce­nario is of the abil­ity to design a site that is attrac­tive to the eyes and yet fully com­pli­ant with lat­est SEO tech­niques. At the end of the day, beauty is only to the eyes of the beholder. It is the sub­stance that will see us through thick and thin. Like wise, if our end prod­ucts are only attrac­tive on the out­side but is lack­ing on the inside, it will have no last­ing power. So the next time I work on a Blog Theme or a Mini Site, whether purely for my own plea­sure or for busi­ness, apply­ing SEO will no longer be an option. 

Related Posts:

• How Can a SEO Com­pany Help Increase Your Web­site Traf­fic and Sales?
• Out­source Seo To Grow Business
• Under­stand­ing Search Engine Optimization
• Can Twit­ter Real­is­ti­cally Accom­plish Busi­ness Goals?
• Be Care­ful in Choos­ing SEO Web Hosting

Tags: dollars-getting, knows-the-importance, marketing, ppc, properly-optimized, SEO, spends-thousands, the-process, their-web, using-internet